Skip Hop is a New York City company devoted to designing groundbreaking products for a new generation of parents. At Skip Hop, we truly understand today's moms and dads because that's who we are too. We're in tune with the cool person you were before parenthood, and know that you're even cooler now that you're a new mom or dad. Yes, you spend tons of time online, but now it's on your favorite parenting Web site. You still blog, but now you blog your baby photos. You love your iPod even more with lullabies on it. And baby's first steps are up on YouTube for everyone to see. So really, nothing's changed, yet it's also a whole new world.